Here
are the elements of the model:
The
conventional way of thinking Scan
means just what you’d imagine; looking about for different options,
or to gather information in a broad sort of way. Scan also implies
a vantage point of some sort from which to view. The original
meaning of the word means to climb or mount. In the Scan phase
we build conceptual, mental models
Focus
implies choice. The majority of the opportunities presented by
the scan are discarded in favor of only one or several, which
are scrutinized and evaluated more rigorously. The models we build
in Focus are more tangible expressions of the conceptual models
we built in Scan. At length a decision is made and it's time to...
Act!
This is the opportunity to see whether the models will pan out
as they become viable systems in their own right. If discipline
and imagination have been brought to the two preceding stages,
this stage should be successful.
Feedback.
The result of an experience is fed back as learning to the next
iteration of the process. Feedback is termed positive if the desire
is to grow the system, and called negative if homeostatic control,
or goal-seeking is the object.
There
is limited value in being stuck in any one of the stages. Even
the greatest of concepts need to be modeled to be tested. And
models at some point need to fly on their own in the real world
to validate their worth.